Most of us probably have a pretty narrow view of the penguin – we think of them as cute little flightless birds with goofy waddles. But your opinion will change when you watch March of the Penguins. It certainly changed ours. Penguins band together in one large group, and march off in a single file as far as the eye can see (more than 70 miles in the brutal Antarctic cold!). They are actually the most organized citizens of the animal world. We believe a modern traveler should experience the same freedom that comes when everything’s well-planned. That’s what the penguins teach us. And that’s why penguin is our call-sign.
A snapshot of the penguin’s evolution as our logo…
